The Kindness Project originated from @thehappinessprojectaotearoa and @heahurumowai. The original logo was to signify the merging of these two kaupapa.
Our logo was the combination of ĀM for Āhuru Mowai and THP for The Happiness Project.
Originally The Kindness Project started as a mother daughter project which is now run by two best friends. Our aim was and still is to create a kind world. We are a brand encouraging kindness to grow in all spaces of life and simultaneously dismantling negative societal norms. Whoever you are, treat this place like you are in our whare. We hope you feel loved, spiritually and mentally fed, and cared for. You are welcome here. No matter your background, how old, or what ethnicity. Our only rule is, BE KIND.